{"id":147,"date":"2019-09-16T07:16:46","date_gmt":"2019-09-16T07:16:46","guid":{"rendered":"https:\/\/onlinemedicalwriting.com\/blog\/?p=147"},"modified":"2019-09-25T09:59:04","modified_gmt":"2019-09-25T09:59:04","slug":"digital-and-social-media-ecosystem-an-emerging-era-for-effective-public-health-communication","status":"publish","type":"post","link":"https:\/\/onlinemedicalwriting.com\/blog\/2019\/09\/16\/digital-and-social-media-ecosystem-an-emerging-era-for-effective-public-health-communication\/","title":{"rendered":"Digital and social media ecosystem- An emerging era for effective public health communication"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/onlinemedicalwriting.com\/blog\/wp-content\/uploads\/2019\/09\/bigstock-Doctor-With-Medical-Healthcare-213017662-1024x683.jpg\" alt=\"public health communication icme\" class=\"wp-image-150\" srcset=\"https:\/\/onlinemedicalwriting.com\/blog\/wp-content\/uploads\/2019\/09\/bigstock-Doctor-With-Medical-Healthcare-213017662-1024x683.jpg 1024w, https:\/\/onlinemedicalwriting.com\/blog\/wp-content\/uploads\/2019\/09\/bigstock-Doctor-With-Medical-Healthcare-213017662-300x200.jpg 300w, https:\/\/onlinemedicalwriting.com\/blog\/wp-content\/uploads\/2019\/09\/bigstock-Doctor-With-Medical-Healthcare-213017662-768x512.jpg 768w, https:\/\/onlinemedicalwriting.com\/blog\/wp-content\/uploads\/2019\/09\/bigstock-Doctor-With-Medical-Healthcare-213017662-830x553.jpg 830w, https:\/\/onlinemedicalwriting.com\/blog\/wp-content\/uploads\/2019\/09\/bigstock-Doctor-With-Medical-Healthcare-213017662-230x153.jpg 230w, https:\/\/onlinemedicalwriting.com\/blog\/wp-content\/uploads\/2019\/09\/bigstock-Doctor-With-Medical-Healthcare-213017662-350x233.jpg 350w, https:\/\/onlinemedicalwriting.com\/blog\/wp-content\/uploads\/2019\/09\/bigstock-Doctor-With-Medical-Healthcare-213017662-480x320.jpg 480w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Health scientists use several science communication (SC) strategies in the digital and social media ecosystem to change the people\u2019s health-related attitude. Informing the public about health-related findings helps them make lucid decisions about health. <\/p>\n\n\n\n<p>Fontaine G and team conducted a study following the\nframework of Joanna Briggs Institute Methodological. The study aimed to examine\nthe extent, range, and nature of the evidence regarding SC initiated by the\nhealth scientists in digital and social media ecosystem. <\/p>\n\n\n\n<p>The study included any type of literature published in\nEnglish or French, between the year 2000 and 2018. Data regarding the health\nscientist, the public, and the communication channels were described. <\/p>\n\n\n\n<p>Overall 960 publications were identified, among those 18\npublications has described the process of SC through digital and social media\necosystem. About 75 unique SC strategies were identified, which were used by\nthe health scientists. <\/p>\n\n\n\n<p>These strategies were grouped as into 9 types: content,\ncredibility, engagement, intention, linguistics, planification, presentation,\nsocial exchange, and statistics. Social networking platforms, content-sharing\nplatforms, digital research communities, personal blogs, websites, social news\naggregation and discussion platforms were used as communication channels. <\/p>\n\n\n\n<p>The study concluded that health scientists use several types\nof SC strategies and communication channels to improve people\u2019s attitude\ntowards health. However, further is required to examine the appropriateness and\neffectiveness of the SC strategies used to improve public health-related\noutcomes through digital and social-media ecosystem.<\/p>\n\n\n\n<p><strong>Reference:<\/strong><\/p>\n\n\n\n<p>Fontaine G, Maheu-Cadotte MA, Lavall\u00e9e A, Mailhot T, Rouleau G, Bouix-Picasso  J, Bourbonnais A. Communicating Science in the Digital and Social Media Ecosystem: Scoping Review and Typology of Strategies Used by Health Scientists.JMIR Public Health Surveill. 2019 Sep 3;5(3) <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Health scientists use several science communication (SC) strategies in the digital and social media ecosystem to change the people\u2019s health-related attitude. Informing the public about health-related findings helps them make lucid decisions about health. Fontaine G and team conducted a study following the framework of Joanna Briggs Institute Methodological. The study aimed to examine the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[28],"tags":[22,23,20,21],"_links":{"self":[{"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/posts\/147"}],"collection":[{"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/comments?post=147"}],"version-history":[{"count":1,"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/posts\/147\/revisions"}],"predecessor-version":[{"id":151,"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/posts\/147\/revisions\/151"}],"wp:attachment":[{"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/media?parent=147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/categories?post=147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onlinemedicalwriting.com\/blog\/wp-json\/wp\/v2\/tags?post=147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}